If memory serves, Monsters University is the first time Pixar has put out a viral campaign, and I gotta say, they are doing a very good job. The titular university has gotten it's own website, and now we have this video, featuring a message from Dean Hardscrabble (voiced by Helen Mirren). The video also features our first look, although it is only of his back, at a younger Randall Boggs (Steve Buscemi), Sully's rival from the first movie, and closes with a snippet of the Monsters University Anthem, composed by Randy Newman.
0 comments:
Post a Comment